Make Sure Your Website Content is Mobile Friendly

This can include a lengthy interview, often face-to-face, an in-depth questionnaire or sometimes both. To help your content attract as many social signals as possible, make sure you have sharing buttons for the major networks close to your content. People are lazy, and if they have to hunt for ways …

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SEO CDN best practice

It’s important to understand screen resolutions of your visitors and ensure that the product grid is not pushed below the fold on their browsers. Search engines are responsible for driving a majority of the traffic. This is because people heavily rely on Google to get information. In 2012, people …

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What does that entail? Link diversity!

We’re lucky to have helped websites acquire over 10,000 links over the last 2 years – we also have access to the organic traffic data of them. Sooner or later these people get caught but before they get caught, there is so much noise about their fete that many …

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Audit your profile, looking for issues with regards to blogs

Another strength to this element is the fact that Google are collecting sharing data and this impacts ranking. Web users want to see what the content (and therefore the title) is about without having to click on it. Allowing the readers to read the whole title in the search results …

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Hidden facts about quality

Use bullet points: Using a bulleted list is the easiest way to ensure that your content doesn’t strain your visitors’ eye to read through it. Since bulleted lists stand out from the rest of your page, they make the entire piece easier to skim through. To be successful in …

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Let's follow rankings best practise

Google, now more than ever, don't just want more content, they want content that they feel is quality. When you architect a website and you place SEO at the forefront of a web project, you’re doing two things simultaneously. You’re making sure your website will be usable by …

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Take care when dealing with offsite SEO

For SEO to work, the search engines must see off website activity. This means other websites need to mention you and/or link to you. This is even more important if you are targeting a specific keyword topic; in those cases, if you want to rank, you need to provide …

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How to survive your first encounter with web crawlers

The first organic search result for any given keyword typically gets over 30% of clicks. Now, keyword stuffing or having specific phrases on the site is not enough to get your site ranked on the popular search engines. And, it’s also of no use to get links from irrelevant …

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Keep it natural

User experience is the guiding benchmark for most search engines when ranking sites and pages. This means that crafting content is not enough. SEO isn’t something you learn overnight. If you want to perform your own SEO, you need to educate yourself. I’ve spent almost fifteen years learning …

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Pay attention to authority sites

Brainstorm on the inputs, not on the outputs, which means that you should determine the elements that directly affect the area you want to improve. Nofollow does not mean that the search engine bot will not follow the link at all but, it only means that the search engine bot …

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Create Content With a Purpose

Also consider linking new pieces of content to some of your high-ranking organic stalwarts. This proverbial ‘sharing of the search value love’ will bestow your newly-created piece of content with an early boost in ratings before its even begun to generate search value of its own. The structure of your …

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Don’t forget local search

And to do that, one must ensure the website ranks higher in the SERP (search engine result page). If your current website isn’t using HTTPS then you should start scoping out a migration. The most important thing to remember is the purpose of nearly all online advertising is to …

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People still ask me about html and its importance today

Search engines, such as Google and Bing, reward websites that help them effectively answer search queries, like “how do I improve my SEO?” and “patient retention marketing for dentists.” They crawl the web in search of the most relevant responses, based on information found throughout different websites. Did they then …

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Analyse your existing meta tags

There are no firm guarantees as to how quickly new sites – or pages – will be crawled by Google and then appear in the search index. While a 301 ensures a user can no longer land on a page — they are redirected to an assigned URL — canonical URLs are accessible. When …

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Create an Engaging Web Presence by the use of CTR

Once you have chosen an umbrella topic (e.g. writing online content), narrow it down to a more specific topic (e.g. how to write an evergreen content). Links are still incredibly important, even in this day and age. Anyone is looking for high-value links from relevant sites in their …

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I bet you didn't know this about comment spam

So, accordingly Seo technique should also be changed otherwise Seo will dead. You can find terms by entering the URL of a competitor site into the landing page box. Evergreen content is quality, useful content that is relevant to readers for a long period of time. There is no universal …

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To get fast rankings, you need web crawlers

Building links is one thing, but you can also earn links if you put out great content. SEO changes quickly. Information that was true six months ago, may not be true today. SEO does take time, money and effort. The fears that SEO is too complicated, technical, gimmicky and involve …

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The secret behind web 2.0

Keyword relevancy and placement is far more important than frequency. Your keyword or key phrase should appear in the first 100 words of your page, if not the first sentence. When you regularly audit the performance of your website, it’s possible to keep track of noticeable changes on your …

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Focus on ROI Instead of widgets

As you spend time identifying your target audience and conducting keyword research, you’ll begin to uncover long tail keywords that will help you identify the best options for naming and describing your product or service. If there were too many banner ads placed at the top, the page may …

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Optimise your site, paying special attention to organic links

You may begin with top-level, aggregate numbers, but you must drill down into specific pages that can improve products, services, and business sales. The ‘no-follow’ breaks the connection you are trying to make between one website and the next, defeating the purpose of a link from the perspective of Google …

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Write a keyword-rich introduction about user generated content

A keyword like ‘coffee’, for example, wouldn’t tell you very much. White Hat SEO These are SEO techniques that conform to Google search engine guidelines and will not result in your website being de-ranked during a future Google update or if they perform a manual review of your website …

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Why has LSI been so popular?

Companies should consider how other reputable sources cover the chosen topic and related words that co-occur around that topic. If your web developer tells you that the website is accessible from a mobile device, don’t just trust him/her. Go over your mobile website yourself and check if you …

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A few words on googlebot crawlers

With content being king, SEO may as well be queen. They both play an integral role in getting your message out and building your following. Naming your pages with strong keywords provides an easy-to-follow map of your site. For years SEOs have focussed on the sharp end of the funnel …

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Improve engagement by utilising indexed pages

Fast web pages are good for your website visitors. They are also good for search engines. Google prefers fast-loading web pages. Some websites (on entering them) request a malware installation. These kind of websites are categorized separately by Google, as they can sense something fishy or suspicious activity going on …

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Invest in anchor text

No matter what business you own you need to be practical. In fact, there is a certain amount of value in simply appearing in search results for terms directly related to your business. You would like if someone searches for “goat farm Detroit” within Google, that your business ideally on …

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Leave no SEO stone unturned

Make sure every page of your site contains at least several hundred words of helpful, well-written, relevant content; and optimize all your title tags and meta descriptions while you're at it. The higher the organic search traffic the better, as more traffic means more people reading your blog post. A …

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Maybe indexed pages will be a thing of the past

Within the space of 3 years, it has become significantly easier to find businesses, stores or items nearby, creating a shift in user’s intent and search behavior. Users no longer have to include their location in search queries, such as inputting “coffee shops in Queens” into Google. It’s …

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How to survive your first encounter with social media

Metadata is what appears on search engine result pages (SERPs) when a website comes up for certain queries. It includes the title of the page and its meta description. If the site takes too long to load on a mobile device, most visitors will just click away as soon as …

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My thoughts on stickiness

SEO, or “search engine optimization”, is the process of organically increasing the visibility of a web page in search engines, like Google, Yahoo and Bing. Research other business websites and encourage them to link to your site. Joint ventures are a good way to exchange links and benefit each other …

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How to learn about link exchanges in a few hours

Even those who are know about SEO may have difficulty executing their SEO strategies to produce the desired affect. It is useful to come up with a link building strategy that will help other sources discover your content and feature it if they find it relevant enough for their target …

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Make a good use of gateway sites

Only links from quality and trusted websites that attract a high amount of traffic can have a serious and good impact on your website’s rankings. If an authoritative website links to yours, some of this “authority” is transferred to your site. Targeting highly sought-after keywords can make it harder …

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The ultimate revelation of offsite SEO

Always keep the restrictions of the small screen in mind when creating or editing content. Don’t use too many long sentences, keep your paragraphs around four sentences and use many stops like lists and headings to break up your text. Especially for a new website, it is important to …

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When your use of indexed pages becomes obsessive

The canonical tag solves for this, notifying search engines of the "canon" page to receive search engine value for a group of similar content. As you write, use your target keyword throughout the content. Don’t overuse it, and only place the term where it feels natural and relevant. As …

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Businesses rely on their websites so it’s vital to get SEO right

By choosing a search engine optimisation specialist to optimise your web pages during website construction for best results for specific key words and key phrases relating to your website, you can be assured that your website and it's web pages will enjoy all the benefits of high search engine ranking …

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The steps needed for putting SEO into action

There are plenty of online tools that you can use for this purpose, including Open Site Explorer, Majestic SEO and Ahrefs. The Google algorithm incorporates hundreds, if not thousands, of signals when determining where pages rank for a search. Knowing which factors carry the most weight and optimizing accordingly can …

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Update your onsite SEO on a regular basis

Is your product / service trending and generate searches in the new market(s) you want to go to? Do a keyword research around the main terms for your business in the local language using Google Keyword Planner and analyse the main ones in Google trends. URLs that differ only by …

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Consider googlebot crawlers at the inception

Although thin content was in vogue in the early 2000’s and mid-2000’s, some ill-informed website owners and SEO experts still think that quickly generating lots of content can get them good search engine rankings. It is important that your Twitter strategy is dedicated to allowing you to make …

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Unlocking the mystery of forums

If you administer a website – the best way to gain long-term results is by implementing web page optimisation into your content. Search engine results are in a constant state of flux as rankings for individual pages and sites go up and down, outdated content fades and new pages are published …

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Don’t forget about anchor text

There is no specific length of time for how long evergreen content remains relevant. Then in 2004, for getting web traffic, anchor text associated link bombing, link buying from automated blog comment spam injectors, and creation of inter-linking websites took place. Not only do searchers click on organic results the …

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