What should be your strategy for those long keywords?

Infographics are candies for our brains. They’re engaging, catch our attention and make information consuming faster. In fact, infographics are liked and shared 3x more on social media than any other type of content. Google is getting better every year at detecting spammer and low-quality links. Being proactive about …

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Are search volumes affected by indexed pages

Being an authority in your niche is all about having the knowledge and expertise of the field you’re in. Being so will help you gain the trust of your target audience and in turn, you’ll get valuable customers. Google is showing Context is King when it comes to …

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Why Not Try It Out?

Like any disease, it’s best to catch a negative backlink campaign before it spreads and wreaks havoc on your website. Without proper monitoring, it might take weeks before you realize the drop in traffic and rankings was caused by suspicious backlinks harming your SEO. The longer these spammers have …

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Pay attention to analytics

SEO is one of the most misunderstood and misinterpreted terms in the world of marketing. A large chunk of my time finding links is by looking through my competitor's link profiles. Essentially, you're piggy backing off of their success. Search engines don’t like familiar or generic content. Fast load …

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Less is always better when it comes to LSI

Think about the audience you’re trying to target and create content based around what they would want to read. On the web, sole traders can in theory compete with the corporate big boys, so being able to be found – and found easily – among those searches is essential for any …

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Difficult things about landing pages

There are far more unique search queries than generic ones. If you added up the search engine traffic of the most popular keywords, the number would not even come close to the amount of unique, niche keywords. This concept is known as “long-tail theory”. It does not matter if you …

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Be mindful of static pages

On page SEO refers to those elements on a site that make your page more likely to be served up when people are looking for products or services like yours. Google does not like automation when it comes to building the main content of a text-heavy page; that’s clear …

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Carve out time for concentrating on authority sites

Though you can simply just add a tracking code to your web pages for website analytics tools to start measuring your web stats, Google Analytics (and products similar to it) have website plugins and add-ons that tremendously expand the reporting capabilities. The reason you want natural, helpful, informative links is …

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Myths and misconceptions about stickiness

If your site is littered with lengthy, indecipherable URLs that don’t align well with the actual content of your site pages, restructuring your URLs should definitely be a priority during your next website redesign. Wondering where SEO comes into play here? While just like the searchers themselves, search engines …

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Don’t forget about gateway sites

Nearly, 74% of consumers use search engines to find local business information. Users will search for simple keywords and you possessing the right ones, could make-or-break your strategy. Keyword page density is a measure of the relative frequency of the word in the text expressed as a percentage. For example …

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Keep Outbound Links To Minimum

The problem was that because of this, search results were no longer truly providing the most relevant or up-to-date search results. Google and other search engines keep the inner workings of their algorithms a secret. All we can do is speculate and test. The problem with speculation is that if …

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Identify What’s Working and What Isn’t with regards to citations

What’s more, because evergreen content stays relevant, it keeps bringing in traffic well into the future, creating a continuous visitor stream that benefits your brand. When pursuing a link, which is more important, relevance or authority? Join popular online forums and post valuable comments and discussions with links back …

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Things your competitors know about domain authority

Another quick and easy strategy for hunting down long tail keywords again starts by searching one of your regular short, generic keywords. At the end of the search results page should be a list of related searches. These again can be used as long tail keywords themselves or used as …

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Our buying patterns are changing along with our online behavior

It is a source of entertainment, social interaction, news, consumer exposure towards a brand, etc. Prove that you are trustworthy by connecting as closely as possible to high authority sites. Use structured data to further explain your topics. Add internal links to the taxonomies the post belongs to Again, I …

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