Google found that over 50% of all searches are emanating from mobile phones. This means that you cannot ignore making your site mobile friendly. Always ensure that unique content fills the majority of home page body content, as a homepage consisting merely of duplicated product blurbs offers little contextual value to search engines to rank the home page as highly as possible for target keywords in search engines. Even those retailers who don’t sell products online or who have substantial offline sales are still impacted by search. Searcher intent is defined as the intent with which a user conducts a search, meaning the information that users are searching for.

Make page rank a priority

Keyword Tool.io uses Google Autocomplete to generate an accurate list of relevant long-tail keywords. Follow our golden rule first Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! though – keep it simple. The algorithm responsible for taking the world’s information and organizing it into (usually) 10 entries is, as you likely know, complicated. If your Google keywords relate to your business or website, where is your site in the search results?

The truth about comment spam

Links are important since Google confirmed that links are the #1 ranking factor, alongside great content. Ranking without links is hard, and why would anyone try to rank without links in the first place? Google cares about links more than anything, and so should you. Target local trade by including place names in your search terms and keywords. This is particularly important for small business website SEO. When it comes to local SEO, it’s more important than ever that you optimise your on-site and off-site SEO strategies for clients and customers who may be searching for your local business. Local competition is heating up, and if you’re not on top of your rankings, you can bet your competitors will be. t’s far better to focus on reaching to authoritative blogs and providing them with real value rather than pay for a spammy or highly promotional articles with a backlink to your website. Oftentimes, an eCommerce website’s own products on 3rd party websites will end up outranking its own product pages when products are fed onto 3rd party websites with more authoritative inbound link profiles.

What's the story about mobile search

It doesn’t necessarily have to be paragraphs of content you’ve paid copywriters to write or invested internal man hours to create – it could simply be a short editorial piece unique to the product. Sitting at your computer without a plan is futile. Website content doesn’t just materialize. You have to have some type of outline. It is important to plan what you need to write, why you need to write it, and who you are writing it for. The entire understanding of what we do as good SEOs is, to some degree I think, is completely lost in the majority of people. Gaz Hall, a Freelance SEO Consultant, commented: "If you are taking the time to create, publish and promote content to build backlinks, it’s smart to measure your progress."

What's the story about page rank

Analyze search engine rankings and web traffic to determine the effectiveness of the programs you’ve implemented, including assessment of individual keyword performance. Content Take a butchers at New Media Now, for instance. marketing is really a component of SEO, and SEO is a component of content marketing – it's really a chicken and the egg situation. However, consider that Google is judging the content of eCommerce websites similar to regular content sites. That’s why you’re better off leaving it to a professional SEO Agency, who can work with you to create an informative and engaging online presence that appeals to both users and search engines.