Already, more video content is being created than can ever be watched, more text is being written than can ever be read and more podcasts are being recorded than can ever be listened to. If you’re approaching your content marketing from a creative perspective, your content will never be the same as another. Search engines can easily discern duplication (through shingle analysis, singular value decomposition (SVD), etc.) in areas such as navigation, sidebars/blogrolls with the same links and footers all using the same text. Let’s say that you run a goat farm in Detroit.

Your marketing strategy could use a facelift - consider including indexed pages to adhere to best practise SEO principles

It’s not enough just to update regularly anymore; posts consistently need to be more than just one or two brief paragraphs. After Google’s Panda update, there Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... was a massive shift in what types of results appear in SERPs. Google your own keywords and see who places in the top 5 searches then analyze their websites to see how and why they are being placed in the top rankings. This isn’t really a common problem, but it has damaged quite a few businesses over the years; particularly those that are new to digital marketing.

Go long-tail and forget walled garden sites

Perfect search engine optimisation of the coding will invariable lead to very high page ranking no matter what the type of search engine logic but this alone does not guarantee first page results in the final SERPs (search engine page results). If you follow this handy checklist, you can really make an impact on your SEO before you start a campaign. Businesses should also consider including synonyms in their content creation and linking strategies. Users conduct an estimated 62,000 Google searches per second, according to Internet Live Stats.

Using traffic estimation tools in conjunction with analysis

and note the subtle differences. Adding proof terms to your content helps a page appear at the top of search engine rankings, provided all other factors and criteria are met. In 2012, Google began to penalise any site found with bad backlinks and alongside this, it can ban your business from Google Adsense. This means that anyone with links gained unethically through black hat SEO tactics, for example, paid link building, overuse of affiliate links and duplicate content to get to the top of Google, now find themselves faced with a penalty. According to Gaz Hall, a UK SEO Consultant from SEO York: "For example, right now tweets are getting indexed."

User experience is one of the primary factors that determines success or failure

Just imagine a situation where you have a great article with a boring headline that doesn’t trigger emotions or create a curiosity gap. I can already hear the crickets chirping... Every Take a butchers at Save Our Schools, for instance. website has its own issues, but all websites benefit from optimizing the conversion rate. It really doesn’t matter if your goal is more sales, more Facebook likes or more newsletter subscribers. Either a piece of content can help your website’s search engine rankings or it can hurt your rankings. There are a number of on-page optimization strategies that can improve a website’s competitiveness within search engines.