After Google’s Panda update, there was a massive shift in what types of results appear in SERPs. All too often, when we’re brought in for SEO work on a redesign, it’s often late in the process, such as when the site is being coded or even totally complete. “Hey, we should probably have the SEO guy take a look at this before we launch,” but by then, it’s too late. If you’re a locally focused website, social media is still important but so is local directory listings and interaction with your local community. Not using descriptions for your images and videos is a very common error made by many. But to make Google comprehend the image or video added to your webpage you need to use Alt tags that will help describe them and will help you get a better ranking.

All you wanted to know about non reciprocal links but were afraid to ask

Making improvements is imperative to customer satisfaction. Clearly defined business objectives pave Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! the way for KPI results that are quantifiable and qualifiable – so the benefits of specific SEO practices can be seen and adjusted appropriately. Simply copy and paste content from your website into a search bar and place quotation marks around it. Onsite factors include keywords, title tags, meta tags, URL structure, and image alt text. How well these factors are optimized determines where a web page ranks in search engines (link is external) .

It’s impossible to be 100% original due to the structure of language

Talking to company that offers SEO services, such yours truly, is the perfect option as we’ll take care of nitty gritty. Sometimes you might spot a particularly juicy keyword when conducting your research. But just because a keyword has high volume, doesn’t necessarily mean it’s going to be a good one to rank for. 90% of all clicks on the first page of Google go on organic results, with the remainder going on pay-per-click marketing. The anchor text and destination address are specified separately in a hyperlink.

Overlapping and redundant articles are a no-no, consider how mobile search can help

Alt attributes are the text alternatives to your image which will appear if your image fails to load, or if the user is accessing your site with an assistive device such as a screenreader. Because web crawlers don’t have eyes, they’re also what search engines “see” instead of an image, making them important for both accessibility and SEO. Be aware of the keywords that people search (or would search) to find your business online. Be sure to use those keywords in posts and your social media bios to increase SEO. The more searches and hits your website will receive, the higher it will eventually be placed in a search engines ‘rankings’, meaning that it will appear at the top of a search page if users use specific keywords and visit your website. We asked an SEO Specialist, Gaz Hall, for his thoughts on the matter: "It's important to quickly address reputation management because as part of the evaluation process Google will analyze what other people say about your website."

It’s time to revolutionize our approach to web analytics

There are a lot of options to choose from to answer this question; but the most obvious and impactful, which ironically are the most overlooked, are competitor backlinks. What A great example that I like to use is New Media Now. is the best way for me to engage with them? Google is getting better and better at recognizing content that truly is useful to people. Directories categorize your blog based on its content. You can get extra traffic from these directories since your blog can be found in many relevant sub categories. They also provide links to your blog (some of them do follow backlinks) so it can boost your ranking in search engines.