There are many successful blogs out there with incredibly popular and well converting giveaways. Think of new ideologies that can help to expand content or go for evergreen content. Note that the target audience keeps changing and their needs are equally fluid. Providing alt text is also important for accessibility because assistive technologies like screen readers rely on this text as an alternative to displaying images. To be sure that Googlebot will not crawl, it is important to disallow these pages on the robots.txt to save on crawl budget.

Be mindful of plugins

The user always comes first. So, if you can’t fit the keyword in naturally anywhere, just forget it and use it in your image alt-text etc. In the past, Google’s algorithm Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! was not quite clever or sophisticated enough to ignore the poor quality links these techniques garnered but that is changing. The Panda and Penguin updates represent perhaps Google’s most aggressive attempt to clean up its search results and in turn, this is having a major impact on the approach that needs to be taken to link building in particular. In other words, they rely heavily on search results when looking for a new business. A great way to up your SEO in a general sense is to regularly update your site with quality long-form content. This could be in the form of a video, a podcast, or more commonly, a blog.

The secret behind RSS feeds

More people are using mobile devices than computers to search the web. In other words, every month tens of thousands of people are searching directly for their product and website. Don’t be scared by the acronym SEO, it just allows sites like Google to read your website and rate you in terms of how relevant you are to the users search terms. This is even more important when working with clients, as you need to gather knowledge and insights while still meeting client demands to complete work.

Make dynamic pages your centre of attention

More and more people are taking advantage of this functionality as it continues to improve in effectiveness. Google just needs evidence that what is on a particular website is relevant to it’s viewers. While you may think filling your page with keywords will drive more people to your site, it could actually do the opposite. According to Gaz Hall, a UK SEO Consultant : "One of my firm beliefs is that Google is becoming more and more ‘human,’ and should be treated that way. This means that in all your SEO efforts, you should consider the use for us human visitors first, and then check if that aligns with any SEO recommendations."

Incorporate relevant keywords

Having your customers caring about who you are and what you do can be incredibly powerful. But Take a butchers at PNS Egypt, for instance. until the next-best-thing takes over and changes the name of the game, let’s dive a little bit deeper into all of these core tactics that sculpt the role of SEO in the digital marketing world. On Page SEO in its most simple form is a piece of writing that compliments the service/product on the page. The SEO section of the writing helps by optimising the writing to increase how it ranks within search engines like Google, Yahoo and Bing. Here’s the thing; it’s extremely easy to choose the wrong keywords.